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Farm4Profit Podcast

F4F - The Modern Day Farm Chick & Whiskey Wednesday!

Farm4Profit Podcast
Farm4Profit Podcast



Annaliese Wegner @modfarmchick Instagram: 53k Email Subscribers: 4k Facebook: 134k

  • Catch Up
  • Where are they from, what do they farm, how did they get into farming
  • How’s the family - do they farm with family?
  • Wisconsin girl, dairy farmer, twin mom (Lane & Sage), & wife
  • What are they up to today?
  • What they see that excites them?
  • What do they want to make sure they see before they leave
  • Wisconsin Dairy Farmer
  • Born into dairy farming
  • Studied dairy science at University of Wisconsin - River Falls
  • Member of dairy club
  • Met her husband (Tom) through the club
  • Now:
  • Tom and Anneliese farm with his parents on Wegnerlann Dairy
  • In-laws established farm in 1986
  • Grown farm to milk 650 cows, 3 times/day, in double parallel parlor
  • Has your role on the farm ever changed?
  • Shares modern-day farm life on social media
  • Enjoys cooking, eating, drinking (Whiskey Wednesday), laughing, and hosting
  • Farm + Grow Co.
  • Started this business - she saw the consumer distance from agriculture
  • Communication focused on engaging fellow farmers to share their story
  • Why should farmers share their story? What has your role been through the company?
  • Farm + Grow Co. Programs
  • The Retreat:
  • Weekend of self-development
  • March 7-10, 2024 in the Wisconsin Dells
  • Goal: obtain tools to help you be the best version of yourself to serve your family, farm, and agriculture
  • The Event:
  • Gathering of 60+ other women (afternoon/dinner)
  • A peer-t0-peer mentoring group
  • Journaling and discussion
  • The Mastermind:
  • A virtual workbook and “session”
  • Teaching how to promote agriculture that works best for you
  • Audience Details
  • 82% are female
  • Primarily ages 25-35
  • Is there anything unique you see with your audience?
  • How has social media changed his life?
  • Why do it?
  • How would he start it over differently?
  • Which is their favorite platform?
  • How do you deal with negative comments?
  • If you were an animal, what do you think you would be?
  • Right now, who inspires you?
  • If you could make anything bigger on your body what would it be?

Would you rather

  • Drink whiskey or tequila
  • Live in a ranch home or old farmhouse
  • Be wiping kids butts or spreading manure
  • Drink white milk or chocolate milk
  • Have meeting virtual or in-person
  • Be on the beach or in the mountains
  • Have a hotdog or a hamburger
  • Fourth of July Parties or New Years Parties
  • What’s next for them?
  • What can our listeners do to help?
  • What can we do to help?

What do you like most about being a farmer or what do you like most about farmers?

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