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by ironSource / Melissa Zeloof
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Lockwood Publishing | Avakin Life, the metaverse, and games as social media

Description

Oliver Kern, Chief Commercial Officer at Lockwood Publishing, who are behind the hit mobile game Avakin Life, joins Melissa Zeloof to discuss the challenges of building a “virtual world” game (how does one integrate a live music concert from a real life pop star into a mobile game?!), how they scaled their daily active users to 1.5M, the metaverse, and games as the new social media.

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Episode

by ironSource / Melissa Zeloof