Welcome back! On this episode, I share an excerpt from the legendary tv show, Seinfeld, and explain how it pertains to persuasion. Enjoy!

Update: I'll only be releasing episodes once a month for the foreseeable future! New shows will be released on the last Thursday of the month.

Have a question you want answered on the show? Email me at jake@jakesavage.co or dm me on Instagram: @itsjakesavage.

Reduced availability leads to increased desirability | A lesson from Seinfeld

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Hello - my name's Jake Savage and I'm an endurance enthusiast. From knocking on the doors of nearly 100,000 strangers to racing full Ironman triathlons, I've found that I feel the most alive in the midst of activities that require me to ask myself, "Do I have what it takes to endure this?". This show explores the world of endurance through conversations with pro & amatuer athletes, subject matter experts, and innovators in the space. If you're looking to boost your mental, emotional, and physical stamina, you're in the right place.

Reduced availability leads to increased desirability | A lesson from Seinfeld

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