When Ken Hicks became CEO of Foot Locker in 2009 the company didn’t have a leg to stand on: the economy was in a recession, sales were down almost a billion dollars, and the brand was widely expected to collapse along with indoor shopping malls themselves. How Hicks used a commitment to better storytelling to help Foot Locker get back on the right foot.

To Win, Tell a Story: Foot Locker w/ Ken Hicks

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From the creator of <em>How I Built This,</em> host Guy Raz invites you to listen in as he talks to leadership experts and the visionary leaders of some of the world's biggest brands. Along the way, you'll hear accounts of crisis, failure, turnaround, and triumph, as the leaders reveal their secrets on their way to the top. These are stories that <em>didn't</em> make it into their company bios, and valuable lessons for anyone trying to make it in business.

To Win, Tell a Story: Foot Locker w/ Ken Hicks

Society & Culture