Äänellä vaikuttaminen sekä suoraan että teknologian kanssa, vastuulllisuus ja huumorin paluu ovat audiomainonnan trendejä maailmalta. Suomessa alkaa jo kuulua ensimmäisiä versioita näistä aiheista mutta vielä on varmasti hetki aikaa erottua tämäntyyppisellä tekemisellä, ennen kuin muut seuraavat. Olisiko sinun brändisi juuri se, joka ottaa askeleen kohti rohkeampaa audiotekemistä?

Haastateltavana Ismo Heikkilä, luova johtaja, Bauer Media | Haastattelija Antti Pehkonen, Head of Creative, Bauer Media

Äänituotannot K-System | Kansikuva Reija Forss

Audio Landscape 2024: Audiomainonnan trendit maailmalla

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Audiopala-podcast sukeltaa syvälle äänen käytön maailmaan kiinnostavien vieraiden kanssa. Laurin ja Vellun johdolla tutustutaan mm. audio brandingiin, tilaääneen, vaikuttavaan audiomainontaan ja tarkastellaan menestyneitä caseja meiltä ja maailmalta.