- What does marketing & insights look like at professional sports teams like the Minnesota Timberwolves (NBA)?
- Lessons from working at a global headquarters in Switzerland
- Career advice for insights professionals
- What skills are most valued in insights today? Which are difficult to recruit for?
ANNA ESTLUND BACKGROUND
Anna Estlund has 15 years’ experience in consumer insights & marketing strategy, across CPG & entertainment. She has an MBA from the University of Minnesota
She’s currently the Director of Insights, Media, and Analytics for Nestle Waters, based in Connecticut. Anna leads a team with 3 areas of expertise: Consumer Insights & Analytics, Media & Search, and Consumer Engagement.
DIGGING FOR INSIGHTS
Get marketing and career advice from insights leaders through the Digging for Insights podcast, hosted by a Fortune 500 corporate researcher, Stephen Griffiths. Listen to conversations with the CEO of Digsite, Coauthor of New to Big, EVP of IPSOS and Director at Nestle, just to name a few.
Learn more at diggingforinsights.com