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by Stephen Griffiths
Digging for Insights

Rogier Verhulst, Head of Marketing Research at LinkedIn, coauthor of The Business of Marketing Research


In this episode we talk with the head of marketing research at LinkedIn, Rogier Verhulst. Rogier shares his personal career journey and talks about his new book (with a generous 29% discount specifically for listeners of Digging for Insights).

  • Career advice, including Rogier's story of taking a pay cut to pursue a different career path
  • Recruiting Tips, including what he looks for when hiring new people, something he calls the "Three C's"
  • Introduction to his book, The Business of Marketing Research.

To see show notes and get the 29% discount for Rogier's new book, visit



Episode 23

Season 2

by Stephen Griffiths