EP.12 - Marketing for Developers

Show Notes:

• Meet Taslim (01:52)
• What is marketing to developers (03:10)
• Why do developers need to have an understanding of marketing (05:23)
• How do you introduce marketing skills as a developer for your small scale products? (07:30)
• What are the right places or platforms to reaching out to potential product users? (09:46)
• At what stage of building your product do you have to introduce aspects of marketing? (13:03)
• How do you create a niche for your product in a competitive market? (16:28)
• For product user acceptance; how do you approach your target market? (18:38)
• Is there a disadvantage to starting out product marketing firstly with social media marketing ? (20:20)
• How does marketing help create nice product pitches when pitching to investors? (21:53)
• When's the right time to pitch a product? (23:10)
• Tips, tools and resources to guide developers on gaining marketing skills (24:41)

Extra Notes:

• Connect with Taslim on Twitter www.twitter.com/taslimokunola
• intro and outro music: bensound - dubstep

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Host: @kolokodess