Ideas Girl

The beginnings of the Spell brand with co-founder Isabella Pennefather

Description

For the first time ever, Isabella Pennefather our co-founder and Creative Director does a Podcast interview and of course, we had to be the first! Mel asked Spelly about the journey into the Spell brand, her creative process, her favourite collection and more in a light hearted chat.

Details

Episode 5

Season 2

by Spell