In today's episode, Matt and Rufus Talk about How Much Equity Should I Give My First Employees, Partner, or Advisor? It's not an easy question, but we are covering the basic understanding of what you should consider when you are in this position. Halloway Equity model: https://bit.ly/2QJ0miU

In today's episode Matt and Rufus talk about if have a business and are looking into extending your one-man team. should your hire, or should you hire a contractor then try to hire that person if it's a good fit for your company.

Rufus gets financial advice from Matt about how to set your finances up when earning one currency and spending another while remote working or traveling. Follow LUNICORN: YouTube: https://bit.ly/3dAhTmB​​​​​ Facebook: https://bit.ly/2IAa3vF​​​​​ Instagram: https://bit.ly/35tK81B​​​​​ Homepage: https://bit.ly/3bfwdiD​​​​ Follow Matt:Instagram: https://bit.ly/3ntoIYz​​​ Follow Rufus:Instagram: https://bit.ly/3tsxfON​

I called on my old friend & brain care expert 🧠 Dan Murray-Serter and picked his brain, (sorry couldn't help it) on how we can all hack our brains! Heights brain care supplement: https://www.yourheights.com/​ Luminosity: https://www.lumosity.com/en/​ Lisbon TimeOut market: https://www.timeoutmarket.com/lisboa/en/​ Sponsor of this episode: Atender.io, for the best customer care: https://bit.ly/3u2Ub8e​​ Follow LUNICORN: YouTube: https://bit.ly/3dAhTmB​​​ Facebook: https://bit.ly/2IAa3vF​​​ Instagram: https://bit.ly/35tK81B​​​ Homepage: https://bit.ly/3bfwdiD​​ Follow Matt:Instagram: https://bit.ly/3ntoIYz

In this episode, I explain what an investor wants to see when you pitching your company. Here are the 8 slides you need to have when creating a killer pitch deck. #pitchdeckpresentation #venturecapital #howtocreateapitchdeck #startuppitch #entrepreneurship #howtopitchtoinvestors #funding #businessadvice, #tipsforentrepreneurs #lunicorn Follow LUNICORN: YouTube: https://bit.ly/3dAhTmB​​​​ Facebook: https://bit.ly/2IAa3vF​​​​ Instagram: https://bit.ly/35tK81B​​​​  www.thelunicorn.com Follow Matt:Instagram: https://bit.ly/3ntoIYz

In this episode, Matt deep dives into the full story of self-made billionaire Whitney Wolfe Herd who has used Bumble as a vehicle to fight for woman rights and closing the gender economic gap. Atender.io, for the best customer care: https://bit.ly/3u2Ub8e Follow LUNICORN: YouTube: https://bit.ly/3dAhTmB​ Facebook: https://bit.ly/2IAa3vF ​Instagram: https://bit.ly/35tK81B​ Homepage: www.thelunicorn.com Follow Matt:Instagram: https://bit.ly/3ntoIYz

In this episode, Matt breaks down the full story of Clubhouse so far and gives an investors opinion of what is next for this billion-dollar underdog. #whatisclubhouseapp #clubhouseinvite #socialnetwork #clubhouseapp​ #audiodropin​ ​ #newsocialnetwork​ #audioonly​ #innovationinfotainment​ #whatisclubhouse​​ #youtubechannel #lunicorn #clubhousesandwhich #thelunicorn #mattcsmith

You would be right in thinking that traditional broadcast TV is dying. But located in a fjord, amongst a colourful and historic fishing village, surrounded by mountains is a company that has the cure to bring eyeballs back to linear TV. So I travelled to meet with Bjørn Myreze, a Norwegian TV pioneer, who runs a branding and motion graphics company that develops virtual reality content for some of the biggest entertainment channels in the world. Follow LUNICORN: YouTube: https://bit.ly/3eWelK0 Facebook: https://bit.ly/2IAa3vF Instagram: https://bit.ly/35tK81B

In this Po, Matt meets with a company that has created the most innovative male sex toy. Ending centuries of stigma around masturbation, and starting a whole new conversation about sex-positivity in the modern man. YouTube episode: https://www.youtube.com/watch?v=TsdQadDGv_A The Handy: https://bit.ly/3tqr3raFleshlight: https://bit.ly/39OAYze

Slidebean is one of the startup companies that has utilized Youtube as a new platform to market themselves and create a bigger audience. Slidebean 101 has over 230,000 subscribers, and is one of the big startup channels out there. They have come so far, that YouTube is the number one channel for sales and also a platform they use to drive attention to new products. Matt somehow managed to convince their founder Caya (it was actually easy, I just asked, and he said sure, super friendly and helpful guy) to share his story of how they managed to make their channel a success, what worked and what didn't.

In this episode, Matt sits down with George Chilton, Creative Director at Hubbub Labs. George is a writer, editor, and Entrepreneur Magazine contributor, with over 10 years’ experience. He shares all the tools and strategy that he think is best to get ahead with your content strategy in 2021.

In this episode Matt talks to CEO and founder of Antler: Magnus Grimeland. Antler is a global early-stage VC that enables and invests in the defining companies of tomorrow. Magnus previously co-founded Zalora, Asia’s largest fashion e-commerce company. It was later acquired by Global Fashion Group (GFG), where Magnus served as COO and Managing Director, rolling out the firm’s marketplace across 26 countries.Magnus is an alumnus of Harvard University and McKinsey & Company in which he worked for six years. His last role at McKinsey & Co was as a Junior Partner.

Branding has never been more important than it is today, so in this episode I wanted to take you behind one of the most renowned branding and creative agencies in Spain, Morillas. Some 60yrs ago their founder was one of the first people to introduce graphic design into the marketing mix, and today they work with some of the worlds major brands and increasingly with startups. So I sat down with their 3rd generation CEO Marc Morillas, to understand how they start a the branding process, and their 3 steps approach to implementing one of your own. I certainly this conversation inspired to do the same with this channel. New things to come. Enjoy.

This vlog I joined the founder of Monday to talk about the future of work and how he wants to open up a coworking space next to your home.

This episode Matt sat down with Didrik Dimmen the pro BMX rider turned cofounder of Flowmotion; a company that built stabilisation devices for smartphones, allowing extreme sports enthusiasts to capture smooth and high quality content. Didrik shares his step-by-step process of how to create a successful campaign on kickstarter or Indegogo, what works, and what he wished he did earlier. Bonus content: After the 60th minute, we finish off with the honest and real emotional account of how the company went bankrupt, and what actually happens to a founder and the company when the government liquidates you.

In this episode Matt breaks down what Seed stage means and explains more of the Startup Funding Life Cycle!

Startups are constantly told to grow and scale, and they also say that if you fail to plan, you plan to fail. So how exactly do we go about planning to grow and scale? In this episode Trine talks us through exactly how she approaches creating a growth strategy, one she has used to gain over 750,000 users, using only customer insight and.... some secret research tools that we have never heard before!A really valuable episode for anyone looking to better understand how to make a growth plan for your company.

Sergio spent 20 years deep diving into technology same time being a CTO (chief technology office). He shares his ideas on how to become a CTO, what to study and raising the question "should every coder be a CTO?"

In this episode Matt breaks down what the infamous Pivot means and how you can use it to your advantage!

Every now and then you come across a bold founder who solves a problem no one talks about.In this interview Matt met with the founder of "Kiara Women". They discuss everything from how to survive as a single founder, to how to make your period a ritual. A really inspiring story, enjoy.