Mastering Retention

About this podcast

We talk to top mobile game product and liveops folks about everything data, retention, engagement and monetization. We cover tops from automating liveops events to reducing employee burnout and everything in between. We're all about improving how F2P mobile gaming is done.

Mastering Retention

Episodes

2020
Antanina Livingston, Product Manager at Activision, on the core pillars for LiveOps
On today's episode of the Mastering Retention podcast, Tom talks to the first woman to join the podcast, Antanina Livingston! She's an accomplished product manager originally from Belarus, that has extensive experience in live ops.
December 17, 2020
50 min
Karan Khairajani, cofounder of independent studio Firescore on hyper casual games.
In today’s episode, Tom has a conversation with Karan Khairajani, cofounder of independent studio Firescore on all there is to know about hyper-casual games. From starting a gaming company to what KPIs are important.
December 17, 2020
56 min
Barak David, COO of MURKA, on creating an ecosystem of innovation and more!
In today's episode of the Mastering Retention podcast, Tom interviews MURKA's COO Barak David, who went from a technological background to leading a company's business strategy. Barak tells us about opening an accelerator division within MURKA, explains how some of the Social Casino features can transfer to other genres and more!
November 23, 2020
49 min
Fawzi Mesmar, Head Designer at DICE and winner of the Game Dev Heroes award in 2020 for the category of Game Design!
In today's episode, Tom talks with Fawzi Mersmar, Head Designer at DICE, and winner of the Game Dev Heroes award in 2020 for the category of Game Design!
November 13, 2020
32 min
Ethan Levy, Executive Producer on Tetris Mobile on what does config driven design really mean
On today’s episode of Mastering Retention, Tom is joined by Ethan Levy, Executive Producer on Tetris Mobile! Ethan is an experienced game designer and producer that has worked on several cool projects from several different angles. Ethan is also the founder and lead consultant at Famous Aspect in regards to free-to-play monetization.
November 4, 2020
51 min
Alex R. from Clanet.io on gaming history!
On today's episode of Mastering Retention, we get a gaming history lesson from Alex Ronald from Clanet.io! He dives into why it's so important to collect and record gaming history and much more.
October 27, 2020
24 min
Nick Murray on game balancing
Nick Murray, freelance consultant, head of Games for Carry1st, and a publisher looking to promote gaming in the African continent and worldwide, joins us in today episode to discuss game balancing, live ops event and more!
October 21, 2020
40 min
Hadrian Semroud, on his experience with free to play games
Hadrian Semroud, an experienced mobile f2p product manager, joins us on today's episode to discuss his knowledge and experience with free to play games.
October 12, 2020
48 min
Balancing data and creativity when game designing with Michael Tapley
Michael Tapley, a passionate game designer, joins us in today's episode to discuss his thoughts on gamer intuition and how to use data to validate this intuition and more!
October 9, 2020
52 min
How do you measure FUN in the gaming industry? With Hinrik Asgeirsson from FunPlus
In this episode of Mastering Retention Podcast, Tom is joined by Hinrik Asgeirsson from FunPlus to talk about how to quantify fun, blending data and art, his thoughts on concept testing, 5G, and more!
October 2, 2020
54 min
Being diligent with data! With Dennis Heizmann, Game Manager at Tilting Point
In this episode of Mastering Retention, we are joined by Dennis Heizman, product manager at Tilting Point, to speak about some (secret) projects they are working on, the importance of data analytics, and more! Some of the key takeaways of today's episode: Tips for maximizing ARPDAU. The importance of data analytics on all aspects of gaming. The benefits of having a publisher partnership. Recommendations for product managers and live-ops teams. Tips to increase retention rate.
September 25, 2020
35 min
What Does Retention Really Mean? With Jónas Antonsson, co-founder of Raw Fury
On today’s episode of Mastering Retention, we talk with Jónas Antonsson the co-founder of the Swedish game publisher, Raw Fury, about the meaning of retention, the gaming industry, how to avoid employee burnout and his career path. During this episode, Jónas and Tom talk about: What motivates Jónas to get out of bed every morning and how important games are to him. The importance of games as mediums of art. What advice would Jónas give to those who want to start a studio or create a game. How to manage burnout in the gaming industry and Raw Fury’s mantra of treating humans like human beings. What retention does mean? Books mentioned: The Four Agreements by Don Miguel Ruiz Meditations by Marcus Aurelius
September 18, 2020
58 min
Live Ops Automation and Data Driven Game Design|Javier Barnes, ex-Gameloft, ex-Social Point Game Lead
Javier Barnes, (ex-Socialpoint and ex-Gameloft) joins us from Barcelona, Spain to talk about his career in the industry, his experience on free to play games and his passion for game design. In today's episode we'll cover these great topics and more: Introduction to F2P game monetization & data oriented game design. How to automate live ops production. How to implement community led game design in your live game. What we might see happening in the next ten years in mobile gaming.
September 11, 2020
57 min
People and product in mobile gaming with Patrik Wilkens, VP Mobile at Azerion
In our first ever Mastering Retention podcast episode we talk to Patrik Wilkens, Vice President Mobile at Azerion, about people and product in mobile gaming.
August 25, 2020
42 min

Mastering Retention

About this podcast

Categories

About this podcast

Categories

Mastering Retention

Episodes

Antanina Livingston, Product Manager at Activision, on the core pillars for LiveOps

Karan Khairajani, cofounder of independent studio Firescore on hyper casual games.

Barak David, COO of MURKA, on creating an ecosystem of innovation and more!

Fawzi Mesmar, Head Designer at DICE and winner of the Game Dev Heroes award in 2020 for the category of Game Design!

Ethan Levy, Executive Producer on Tetris Mobile on what does config driven design really mean

Alex R. from Clanet.io on gaming history!

Nick Murray on game balancing

Hadrian Semroud, on his experience with free to play games

Balancing data and creativity when game designing with Michael Tapley

How do you measure FUN in the gaming industry? With Hinrik Asgeirsson from FunPlus

Being diligent with data! With Dennis Heizmann, Game Manager at Tilting Point

What Does Retention Really Mean? With Jónas Antonsson, co-founder of Raw Fury

Live Ops Automation and Data Driven Game Design|Javier Barnes, ex-Gameloft, ex-Social Point Game Lead

People and product in mobile gaming with Patrik Wilkens, VP Mobile at Azerion