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Recruitment Now

Kristen Dyck - Personal Branding & Marketing for Recruiters

Recruitment Now
Recruitment Now

Kristen Dyck joins Tim and Luke to discuss her work as a Personal Branding Specialist and how recruiters can build their own personal brand. Kristen is the founder of AVRO Creative. She was once told, “You do great work but no one knows who you are.” This lit a fire for Kristen. She went on to advance in her organization, work with major brands in Canada and has since started AVRO Creative.

As we have learned through other podcast episodes, leveraging your personal brand as a recruiter is critical. Kristen shares great tips on how we can do just that.

We start by discussing that light bulb moment for Kristen and go on to talk about:

Why it’s critical to build internal relationships
In-person credibility and trust building
How personal branding relates to corporate trust
Creating simple messaging to level up your work
Developing a personal brand statement
How to successfully manage ‘up’

Resources discussed:

Speed of Trust by Stephen M.R. Covey


If you are enjoying the podcast, please share it with a fellow recruiter. For more information on Luke Gass and Tim Vanderpyl you can find us on LinkedIn.

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