Tutto iniziò nel 1983 con Jay Westerveld, studente universitario entrato in un resort di lusso per trafugare asciugamani: storia del greeenwashing, il lato oscuro della sostenibilità.

Jay Westerveld – Uno studente contro il greenwashing

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Sconfiggere la povertà e la fame, proteggere animali e foreste, mangiare in modo sostenibile, combattere le malattie, garantire l’accesso universale all’istruzione, raggiungere la parità di genere, salvare il pianeta. Sono alcuni degli obiettivi dell’agenda Onu 2030 per lo Sviluppo sostenibile: tutti ne parlano, ma di cosa si tratta? 

La quarta stagione di Rumors d’ambiente – alla ricerca della sostenibilità vi porta in viaggio tra gli obiettivi di sviluppo sostenibile che dobbiamo raggiungere entro il 2030: l’autore e divulgatore Filippo Solibello ne parlerà con i grandi protagonisti della cultura, dell’innovazione e della sostenibilità. Ad ogni intervista sarà abbinato un “focus” che illustrerà l’obiettivo attraverso curiosità, approfondimenti e storie.

Jay Westerveld – Uno studente contro il greenwashing

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