About this podcast
About this podcast
Learn to master the online exhibit with Smithsonian's Nancy Proctor
If you think museums are where we keep old, offline stuff - you need to listen in this week to learn how online exhibits are redefining user experiences. The Smithsonian American Art Museum's Nancy Proctor will explain how your brand can create and synch online experiences. Nancy Proctor is the Head of New Media at the Smithsonian American Art Museum, where she teaches, lectures and publishes widely on museum interpretation for digital platforms. She also manages MuseumMobile.info and its podcast series on mobile interpretation content and technology for cultural sites. Nancy has a PhD in American art history and a background in filmmaking, curation and art criticism, Nancy Proctor published her first online exhibition in 1995.
Blogging in the age of Twitter: Chat with TypePad exec Michael Sippey about the future of your blog
If blogs are the core of your social media diet, how must they adapt to keep your personal and business presence successful? Join us with Six Apart's VP of Products Michael Sippey, live from Sun's campus, as we chat and take your questions through the key updates for your blogs. Stay tuned for an exclusive Socially Speaking giveaway! Michael Sippey is VP of Products at Six Apart, responsible for product strategy and management for the TypePad, Movable Type and Vox blogging platforms. Previously, Michael was part of the founding management team at email services agency Quris, led engagements at the Internet consulting firm Viant, and managed market data and transaction download systems at Advent Software. He blogs at sippey.typepad.com.
What businesses must learn about social media from nonprofits, with Beth Kanter
Businesses and nonprofits have much to learn from each other, especially around using social media to achieve new levels of success. Join us as we learn what your brand can be doing from social media consultant Beth Kanter. Beth Kanter is a consultant, speaker, and author on using social media in the nonprofit arena. Beth authors the blog How Nonprofits Can Use Social Media, one of the longest running and most popular blogs for nonprofits. Beth was named by Fast Company Magazine as one of the most influential women in technology and one of Business Week's "Voices of Innovation for Social Media." In March, 2009, she will serve as the 2009 Scholar in Residence for Social Media and Nonprofits for the Packard Foundation.
Shel Israel on Twitter for Business - LIVE at Sun!
Join us as we welcome back Shel Israel, live from Sun's campus, discussing how and why businesses use Twitter and what you need to know right now. We'll be chatting about case studies, tips and other info from Shel's upcoming book, Twitterville. Shel Israel writes, speaks and advises on social media. He previously co-authored Naked Conversations with Robert Scoble, addressing how blogs are changing the way businesses talk with customers. He's now working on Twitterville[scheduled for release in September 2009], focusing on how businesses can thrive in Global Neighborhoods and succeed by using technology like Twitter.
Mobile talk radio: insight and tips from CelleCast's Andrew Deal
Talk shows are a pillar of our communications, and have survived though every media format change. Join us with CelleCast's Andrew Deal to learn how talk radio is expanding to your cell phone, how to get your brand engaged, and what's on the horizon. Andrew Deal is the CEO of CelleCast, an on demand cell phone radio service. CelleCast enables consumers to get control of their radio listening schedule, as well as options in on-demand programming and interactivity.
Learn how to participate in new publishing with Tumblr's David Karp
You may blog, comment, share your way through the day, but what if you could tumble them all together to make something better? Join our chat with David Karp, founder of Tumblr, to learn how the self-publishing world is changing, and tips to help your brand best navigate it. Tumblr lets you effortlessly share anything. Post text, photos, quotes, links, music, and videos, from your browser, phone, desktop, email, or wherever you happen to be. You can customize everything, from colors, to your theme's HTML. Even use your own domain name.
Learn social media balance with Lucretia Pruitt (@GeekMommy)
Half geek, half mommy, all social media maven. Lucretia Pruitt, aka GeekMommy, joins Sun's Socially Speaking to share trends in mom blogs, consulting tips, and answer your questions on balancing your social media world. An ex-programmer and CIS professor, Lucretia Pruitt (@GeekMommy) left academia for the fast-paced world of being a stay-at-home-Mom. After years wading about in Social Media, the unique environment enticed her to jump in both feet first. Around the same time, she started this blog to try express the whole “21st Century Mom” experience. Currently, she can be found at GeekMommy.net, as well as being a part of Wal-Mart’s ElevenMoms network.
Learn effective video campaigns with Involver CEO Rahim Fazal
Join Sun and Involver CEO Rahim Fazal to learn about how video-based campaigns can help launch your brand to new levels of success. We'll discuss how you can effectively track and measure this content across social networks, as well as take caller and web-listener questions! Rahim Fazal, Involver's CEO and Co-Founder, is a three-time entrepreneur with extensive experience in media, marketing, and technology. He is a frequent and popular speaker to high school and college students across the U.S. and Canada and is also an advisor to the Extreme Entrepreneurship Education Corporation in NYC. In September 2008, Rahim was named one of America's "Top 30 Entrepreneurs Under 30" by Inc. Magazine.
Learn to drive social media campaigns like Ford's Scott Monty
Ford Motor Company is one of the oldest companies in America, yet is at the cutting edge of the newest social media technologies thanks in part to Director of Social Media Scott Monty. Join us to learn about how big businesses are growing through social media, and what you should implement at your company. We'll also discuss how to concurrently manage your corporate and personal brand. At Ford, Scott's role is based in the Corporate Communications area, where he is a strategic advisor on all social media activities across the company. From blogger relations to marketing support to customer service to internal communications and more, social media touches many facets of Ford business, and Scott is there to ensure it is consistent across all of them. His career spans a number of industries such as healthcare, pharma, biotech, travel, automotive, tech, and communications, and includes a wide range of clients, from start-ups to Fortune 500 companies.
Social Media Hot or Not: Join Sun and Mashable's Adam Ostrow for a chat on key trends
Join us for a chat with Mashable Editor in Chief Adam Ostrow about what's hot and what's not in social media, including everything from Facebook's redesign to social media news coverage. You'll learn the key trends and topics you need to follow, as well as the ones you shouldn't waste your time on. Adam Ostrow joined Mashable in April 2007 and is Editor-in-Chief, responsible for our day-to-day editorial coverage and direction. Adam is a graduate of The University of Maryland, from which he holds a B.A. in Journalism. Founded in July 2005, Mashable reviews is the world’s largest blog focused exclusively on Web 2.0 and Social Networking news. With more than 5 million monthly pageviews, Mashable is the most prolific blog reviewing new Web sites and services, publishing breaking news on what’s new on the web.