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The Marketing Show

Gerardo's Start Up Journey Week 4 - Project Changes, Tough Conversations & Trusting Your Gut!

The Marketing Show
The Marketing Show

It's episode 4 of Gerardo's start-up journey as he makes his way through the Antler accelerator program in an attempt to start a fledgling business. In this series, we are checking in with Gerardo regularly to discuss key events and focuses of the moment while taking onboard learnings along the way.

This week, we catch up with G and find out that he has disbanded from his virtual reality project, deciding to move in a different direction on the program. This is big news! We hear all straight from G to understand what has changed and delve deeper into some of the difficult conversations he's been managing as part of such a pivot. 

We also learn more about how G was able to know he was making the right call, weighing up data and emotion to ensure he stays true to himself. 

We hope you enjoy the episode. Don't forget to hit subscribe so you can stay up to date with the series!

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