Phil White | Co-Founder and Chief Strategy Officer at Grounded World
In this episode, we talk with Phil White, who is the Co-Founder and Chief Strategy Officer at Grounded World.
After spending more than two decades working for some of the world's biggest brands (on the agency side), Phil decided that all his energy, creativity and force of intellect could be better spent. So, having had the privilege of working more closely with the United Nations over the past few years and appreciating the vision and brilliance behind the Sustainable Development Goals, Phil also realized that humanity's greatest challenges also present us with some of the world's most ambitious business opportunities. Consumerism now comes with a conscience and so must business!
So Phil started Grounded World with his co-founder Heidi Schoeneck. They wanted it to be a place where good people and smart thinking inspires great ideas and partnerships that not only re-define success in business, but also make the world a better place too.
His previous professional experience stretches across innovation, consultancy, brand planning, corporate identity & design, packaging, advertising, shopper marketing, brand activation, experiential and e-commerce for the likes of P&G, McDonald's, InBev, Unilever, Pepsico, General Mills, Nestle, Virgin, Starbucks Coca Cola, GSK, Heineken, Diageo, Bacardi and Mondelez to name but a few.
It truly is a privilege to have had Phil on the podcast, and I know you're going be inspired and richly informed by Phil's awareness, insight, transparency, and desire to use his marketing experience and skills to make a difference.
Enjoy the episode!
To reach Matt for questions, comments, or to recommend a guest, you can email him at matt@steadfastresults.com.
Matt is the Head of Digital Media at Steadfast, is the Host of the Marketing with Matt podcast, and also the Co-Host of the Battle Ready Brands podcast with his friend and colleague Brad Parnell.
Steadfast is a digital marketing agency that specializes in 3 core products and programs:
> The signature One Day Web Build (www.onedaywebbuild.com) - industry disrupting speed and quality for website and sales funnel builds from the ground up
> The Lead Gen Firehose (www.leadgenfirehose.com) - automated B2B leads at scale
> And their data-driven, hyper-targeting paid media capabilities (www.steadfastresults.com)
Reach out to Matt for a free strategy session to see how you can drive more leads and sales online!
After spending more than two decades working for some of the world's biggest brands (on the agency side), Phil decided that all his energy, creativity and force of intellect could be better spent. So, having had the privilege of working more closely with the United Nations over the past few years and appreciating the vision and brilliance behind the Sustainable Development Goals, Phil also realized that humanity's greatest challenges also present us with some of the world's most ambitious business opportunities. Consumerism now comes with a conscience and so must business!
So Phil started Grounded World with his co-founder Heidi Schoeneck. They wanted it to be a place where good people and smart thinking inspires great ideas and partnerships that not only re-define success in business, but also make the world a better place too.
His previous professional experience stretches across innovation, consultancy, brand planning, corporate identity & design, packaging, advertising, shopper marketing, brand activation, experiential and e-commerce for the likes of P&G, McDonald's, InBev, Unilever, Pepsico, General Mills, Nestle, Virgin, Starbucks Coca Cola, GSK, Heineken, Diageo, Bacardi and Mondelez to name but a few.
It truly is a privilege to have had Phil on the podcast, and I know you're going be inspired and richly informed by Phil's awareness, insight, transparency, and desire to use his marketing experience and skills to make a difference.
Enjoy the episode!
To reach Matt for questions, comments, or to recommend a guest, you can email him at matt@steadfastresults.com.
Matt is the Head of Digital Media at Steadfast, is the Host of the Marketing with Matt podcast, and also the Co-Host of the Battle Ready Brands podcast with his friend and colleague Brad Parnell.
Steadfast is a digital marketing agency that specializes in 3 core products and programs:
> The signature One Day Web Build (www.onedaywebbuild.com) - industry disrupting speed and quality for website and sales funnel builds from the ground up
> The Lead Gen Firehose (www.leadgenfirehose.com) - automated B2B leads at scale
> And their data-driven, hyper-targeting paid media capabilities (www.steadfastresults.com)
Reach out to Matt for a free strategy session to see how you can drive more leads and sales online!
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