The best trigger for engagement in stories is emotion. In this episode of The Storyselling Podcast, Nick talks about how to use emotion in storytelling.

Want to really engage someone with your stories? Find out what their WHY is.

In this episode of The Storyselling Podcast, Nick talks about how to use stories to encourage lead generation.

In this episode of The Storyselling Podcast, Nick talks about how to use conflict in a story to make it really engaging.

What binds a story together, and holds the story consumers' attention throughout the telling of a story? Story arcs.

How many fans does any brand, business or idea need to grow?

In this episode of The Storyselling Podcast, Nick talks about the power of video - maybe the most powerful storytelling platform available to us today.

In this episode of The Storyselling Podcast, Nick talks about the importance and power of letting people see behind the curtain, what goes on behind the scenes, and the real, authentic, version of the story.

In this episode of The Storyselling Podcast, Nick talks about which platforms are best for telling particular stories on, and how to get the most out of each of those platforms.

In this episode of The Storyselling Podcast, Nick talks about hitting home the points and issues that are held most dear for the consumer of your story. the 'cuddle your babies more' moment.

In this episode of The Storyselling Podcast, Nick talks about the importance of structure in storytelling.