The Power of Small Samples
How can you spot emerging consumer trends before they show up in statistics? This podcast focuses on ethnography, the processes involved with finding the right people to build a holistic picture on future trends. To understand more about how these powerful, relevant insights are generated, Tassos Stassopoulos speaks to Gita Ghate, Third Eye’s founder, about her many years working with global consumer companies to understand trends in India.
The podcast A Third Eye View of Emerging Markets is embedded on this page from an open RSS feed. All files, descriptions, artwork and other metadata from the RSS-feed is the property of the podcast owner and not affiliated with or validated by Podplay.