Learn about what makes a good strategy with Roger Martin, strategy advisor and bestselling author.

https://ideo.in/roger

Why Strategic Planning Feels like a Waste of Time: Roger Martin

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The IDEO U Creative Confidence Podcast hosts candid conversations with some of today’s most inspiring change makers, design thinkers, and creative minds. 

IDEO U Executive Design Director Coe Leta Stafford and Founder Suzanne Gibbs Howard speak with guests about their approach to leadership, creativity, innovation, and growth. Get insight into their success through personal stories and real-world examples, and learn how to bring a human-centered approach to your own work. 

Discover more at IDEOU.com.

Why Strategic Planning Feels like a Waste of Time: Roger Martin

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