I denne udgave følger Simon Vesth Hansen og Mads Læsø Christensen op på sidste uges corona-kommunikationssnak med en række konkrete eksempler på god og dårlig markedsføring i de første uger af krisen. Herunder en top-3 over virksomheder, der er lykkes med at kommunikere lige til hjertet og en top-3 over smertelige eksempler på det modsatte.

Markedsføring i Coronaland Part II, Hjerte eller Smerte

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Markedsføring i Coronaland Part II, Hjerte eller Smerte

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