EXCLUSIVE In The Drink: Findings of Australian Beverages Council's 20-year trends analysis of what we're drinking. With AusBev CEO Geoff Parker

Food & Drink Business editor Kim Berry speaks with Australian Beverages Council CEO Geoff Parker on its report into Australians’ changing consumption of non-alcoholic beverages.

In possibly a world first, the Australian Beverages Council has commissioned a 20-year longitudinal trend analysis into Australian sales of sugar sweetened beverages from 1997 to 2018.

Geoff talks about how the non-alcoholic beverages industry has been undergoing a portfolio renovation for some time and that the study findings support that. He explains how the research reveals a fundamental shift away from sugar sweetened beverages in favour of low/no sugar varieties, including bottled water, and how that corroborates what the industry was saying anecdotally.

Geoff and Kim talk about the research reflecting an important shift in consumer behaviour which is in line with the Australian Dietary Guidelines and the industry’s efforts to encourage healthier lifestyles, including the AusBev Council’s Sugar Reduction Pledge to reduce sugar across the industry’s portfolio by 20 per cent 2025.

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MC: Grant McHerron

Host: Kim Berry

Editor: Chris Visscher

Producer: Steve Visscher

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