Rationalising Modern Marketing ft. Mr. Lalit Makhijani - CMO, Godrej Properties
Today, we talk to none other than Mr. Lalit Makhijani.
Studying from MIT-Sloan School of Management, Mr. Lalit has had a career of dreams.
Starting off from Kimberley-Clark, he went on to become the assistant Vice President of the Citi Bank, then the Head of Sales and Marketing at the Wadhva Group before assuming his latest role as the CMO of Godrej Properties.
In a world where marketing has become increasingly the product of data driven analytics, Mr. Lalit believes that in reality, it is the human connections that drive consumers even today.
He talks in length in the podcast about how he, with the help of his team has successfully made a culture where consumers matter the most, something which is missing from most MNCs of today's world.
Mr. Lalit also shares his inspiring journey. Tune in now.
Studying from MIT-Sloan School of Management, Mr. Lalit has had a career of dreams.
Starting off from Kimberley-Clark, he went on to become the assistant Vice President of the Citi Bank, then the Head of Sales and Marketing at the Wadhva Group before assuming his latest role as the CMO of Godrej Properties.
In a world where marketing has become increasingly the product of data driven analytics, Mr. Lalit believes that in reality, it is the human connections that drive consumers even today.
He talks in length in the podcast about how he, with the help of his team has successfully made a culture where consumers matter the most, something which is missing from most MNCs of today's world.
Mr. Lalit also shares his inspiring journey. Tune in now.
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