#24 Brian Mefford, a US expat in Ukraine talks about life, business, and help during the war

In this episode, my guest was Brian Mefford, a US expat from Kyiv who lives and works there for almost 23 years.

We talked about Brian’s life and business during the Russian war against Ukraine, his relief project Help Ukraine 22 Operation Palyanytsya for those affected by the war, and what the Americans should understand about the modern Ukrainians.

Mr. Mefford is a co-owner and managing director of the communications firm Wooden Horse Strategies LLC as well as a senior non-resident fellow of the American political think tank the Atlantic Council. In 2009, Mr. Mefford advised a Ukrainian President Victor Yushchenko in his communications.

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