045 How Do I Start My Stories?
In this episode - part of a mini-series on stories in business - we discuss how to start your stories so that your listeners or readers self-select to read or listen to what you have to say rather than scrolling on, hitting delete, or daydreaming during your speech.
What Is Covered:
-Why starting strong is essential for any story
-What a lead is and how you can use it to begin your story with
-What refining a lead can uncover from your story
-Three different unexpected ways of opening your story
-How to find a specific moment in a story to captivate your audience
You have only a few seconds to capture your audience's attention before they scroll past your post. Whichever way of starting your story you opt for, you must generate the urge to know more about what you have to say. You only need a few words to make them feel they're in the right place to make a difference.
Resources:
-Book: Charles Kahlenberg, Chip Heath - Made to Stick: Why Some Ideas Survive, and Others Die https://www.amazon.com/Made-to-Stick-audiobook/dp/B000MGBNM6/
-Join the Actually Making a Difference Facebook Group: https://www.facebook.com/groups/makingadifferenceactually
-Actually Foundations: https://actually.world/foundations/
-Find out more about Actually® https://actually.world/
-Facebook https://www.facebook.com/actually.world
-Instagram https://www.instagram.com/actuallychangingtheworld/
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