So welcome to another episode in our Brand Building 101. A Series on Crafting the Perfect E-Commerce Brand.  In this episode, we discussed how you can identify your target audience, why that is an important step, and what you would need to put together the ideal buyer persona for your brand. This would help guide you when you start to think about building brand strategy which we will cover in an upcoming episode.  If you enjoyed this episode, tweet to me @ted_bits. I will be dropping an episode every Tuesday, So if you are an e-commerce freak like me stay on the lookout. And if you have something in mind that you would love me to talk about? Still tweet to me. I am as open as android 🤖.

Introducing 'Brand Building 101': A New Series on Crafting the Perfect E-Commerce Brand. In this episode, we explore 'Defining Your Brand Purpose and Values' - the essential foundation every brand needs to establish early on.  Join us as we discuss how a strong brand purpose and values serve as a guiding light, connecting you with your target audience and giving your brand direction. If you enjoyed this episode, tweet to me @ted_bits. I will be dropping an episode every Tuesday, So if you are an e-commerce freak like me stay on the lookout. And if you have something in mind that you would love me to talk about? Still tweet to me. I am as open as android 🤖.

In this episode, I talked about 5 Ways to distinguish a fake Instagram brand from a legit one. I have heard of a lot more cases of people being scammed on Instagram by brands claiming to have a particular product when they don't. So in this episode, I will teach you how to spot the legit ones from the fakes and no longer fall victim to all those fraudulent activities on Instagram. If you enjoyed this episode, tweet to me @ted_bits. I will be dropping an episode every Tuesday, So if you are an e-commerce freak like me stay on the lookout. And if you have something in mind that you would love me to talk about? Still tweet to me. I am as open as android 🤖.

In this episode, I talked about ways you can be running ads the wrong way. We are all guilty of making some of these mistakes myself included, so I would correct some of the major mistakes I see you guys make and how you can fix that TODAY for your brand and start to see a higher conversion rate with a reduced Ad spend. If you enjoyed this episode, tweet to me @ted_bits. I will be dropping an episode every Tuesday, So if you are an e-commerce freak like me stay on the lookout. And if you have something in mind that you would love me to talk about? Still tweet to me. I am as open as android 🤖.

In this episode, I will talk about why you should consider moving away from social commerce to full DTC e-commerce with your brand in Africa. I went in-depth to explain how we indulge in social commerce and think we are doing all the best we can, I threw light on the best possible ways you can be selling online in 2022, which is to be in charge of your sales channel for security completely. If you enjoyed this episode, tweet to me @ted_bits. I will be dropping an episode every Tuesday at 12 PM EST, So if you are an e-commerce freak like me stay on the lookout. And if you have something in mind that you would love me to talk about? Still tweet to me. I am as open as android 🤖.

In this episode, I will break down the basic information you would need while starting an e-commerce brand, especially in Africa. I went in-depth on the benefits and also the cons of moving direct to consumer with your brand. It talks about why you should go omni-presence with your brand which is definitely the way to win in the future of e-commerce. If you enjoyed this episode, tweet to me @ted_bits. I would be dropping an episode every Tuesday at 12PM EST, So if you are an e-commerce freak like me stay on the lookout. And if you have something in mind that you would love me to talk about? Still tweet to me. I am as open as android 🤖.

Welcome to DTC Headquarters with Tochukwu. Here we talk about everything direct to consumer marketing and what you need to do to win at your brand. We also interview some amazing people on the show that can talk about real-life examples that can be useful to you in your building journey. I hope you stick around as we go through this journey together💙. Twitter: @DTC_HQ