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The Pop-Marketing Podcast

Action Figure Confidential: Talking Toys and Totems with Super7's Kyle Wlodyga

The Pop-Marketing Podcast
The Pop-Marketing Podcast
This week, we're talking toys with Kyle Wlodyga, Associate Art Director at Super7.
Kyle is the Papa Emeritus III of toy design, blending his love of all things metal and plastic into some of the most iconic pop culture-guided action figures and collectibles ever created.
We talk about the explosive growth of pop culture collectibles, their origins, what a blind box is, and we go deep behind the scenes on how the sausage is made from licensing, distribution, partnerships, and toy mold Tetris?
It's an all-access pass through the fandom-fed and nerd-led collectible industry, so buckle up, cuz this episode is a headbanger.
The Pop-Marketing Podcast
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