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Behind The Smile with Ash Butterss

Ep 77. Losing your identity and ignoring red flags, with Isabella Ferguson

Behind The Smile with Ash Butterss
Behind The Smile with Ash Butterss

In this week’s episode I sat down with registered counsellor, alcohol coach and podcast host Isabella Ferguson.

Bella identifies as having been a “grey-area” drinker throughout her 20-year drinking career, which came to an abrupt halt in February 2020 after entering a rehab facility.

Today, Bella’s life couldn’t look more different. She’s left her former industry of law and is now a corporate wellness speaker as well as heading up a busy counselling practice focusing on helping people address their relationship with alcohol and regain balance in their lives.

In this conversation we covered a range of topics including:

  • Stress Reduction – 2:00
  • Hiding Behind a Smile – 9:23
  • The Need to Fit In – 15:30
  • Corporate Drinking Culture – 24:20
  • The Flashing Red Drinking Zone – 31:30
  • The Opportunity to Start Again – 42:30
  • Finding Your Voice – 50:00
  • Sober Rock Bottoms – 53:00
  • Non-Negotiables – 55:15


Check out Bella’s Behind The Smile photo on Ash’s website here.

You can follow Ash and Behind The Smile on IG here: @ashbutterss


You can find Bella using the links below:

Instagram: @alcoholandstresswithisabella

Website: Isabella Ferguson

Podcast: Not Drinking Today

Podcast: De-Stress For Success with Isabella Ferguson

Book: Drink by Anne Dowsett Johnston


If you or someone you know if struggling with mental health or addiction, please reach out for support. Some support options include:

• A healthcare professional

• Alcoholics Anonymous

• Lifeline or Beyond Blue (Australia)

• CheckPoint (global)


If you'd like to support the show you can "Buy Me A Coffee" by following the link below: YES I'D LOVE TO SUPPORT BEHIND THE SMILE PODCAST

Behind The Smile with Ash Butterss
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